London based social media geek, creating a home online (and in Battersea Park!) for my life loves; fashion, food, photography, mountains and family. Be Lucky.
Particular interest in social and fashion, have a story you would like to see featured? Contacts below.

Warm & cosy (by Sietske L)

Literally. This 24 carat gold plated ring contains glow in the dark powder which activates at night to...
Sterling silver wrist cuff, available from boticca
Cara Delevingne backstage at Jason Wu Spring/Summer 2013
A silver statement at the Lincoln Center during #NYFW.
WGSN street shot, New York.
Last night’s Last Night of the Proms in the Park! (Taken with Instagram at BBC Proms in the Park)
Glow in the dark finale at Alex Wang (Taken with Instagram)
1 post tagged harrods

Am watching this campaign with great interest. The mechanic shows an understanding of the platform, the communities’ habits and of course very much suits the Harrods brand.
However, the barrier to entry seems incredibly high and I’m unsure the second entry step (which includes a Twitter call out to the brand) was entirely necessary.
Time will tell and have to say, am tempted to start one myself..
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